| Link ID |
4834 |
| Title |
Enzymes, Breaking it Down |
| Description |
In the dietary supplement industry, enzymes are primarily used as digestive aids, according to SPINS market research data, and sales are on a three-year upward trend, with percentage growth rates much greater than those in the overall supplements segment. In fact, in a 52-week period ending in August 2006, cross-channel digestive aids and enzymes sales totaled $355 million, an increase of 16 percent over the prior year, with most sales growth generated in natural supermarkets and drug stores.
Growing consumer interest in digestive aids and enzymes also offers various interesting growth opportunities across channels, departments and categories; with broad product development and strong sales, enzymes have proven to be one of the more dynamic and promising products in the food and supplement industries.
|
| Category |
Women's Health
|
| Date |
13-Feb-2007 |
| Contact Name |
naturalproductsinsider.com |
| Url |
Enzymes, Breaking it Down |
| Additional information |
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